On-demand
AI, Webinar

Intelligent Dealer Growth: A Practical Framework for Applying AI Across the Dealership

AI is increasingly part of dealership operations, but results vary widely. Success depends less on the technology itself and more on how well problems are defined, data is prepared, and processes are aligned. 

In this session, Mitsu Madhani – Senior Director of Layered Apps at VitalEdge Technologies – shares practical guidance on how to think about AI adoption, where it tends to work, and what is often overlooked when dealerships try to implement it. 

You’ll learn: 

  • How to evaluate potential AI applications before investing 
  • What separates high-impact opportunities from low-value ones 
  • What must be in place for AI tools to be effective 
  • How to set realistic goals and measures of success 

Webinar Details 

Date: Tuesday, February 3rd, 2026
Time: 11:00 AM ET | 10:00 AM CT | 8:00 AM PT 
Duration: 60 minutes 

Reserve your spot. 

Featured Speaker

Mitsu Madhani

Senior Director, Layered Apps, VitalEdge Technologies

Mitsu Madhani is the Senior Director of Layered Applications at VitalEdge Technologies, where he leads product strategy and innovation for dealer-focused platforms including CRM, logistics, and dealer data intelligence. With over 14 years of experience in business intelligence and data analytics, Mitsu has helped shape solutions that drive operational efficiency and revenue growth across the heavy equipment industry. Prior to his current role, he held several leadership positions within the company focused on business intelligence and data strategy. Mitsu holds a Master’s in Management Information Systems from the University of Surrey and a Bachelor’s in Information Technology from the University of Mumbai.

Featured Speaker

Jonathan Brown

Director of ID Sales, VitalEdge Technologies

Jonathan Brown is the Director of Sales at VitalEdge Technologies, focusing on the IntelliDealer team. With 10 years at VitalEdge, Jonathan specializes in helping dealerships across North America streamline their operations and drive growth. He has partnered with hundreds of dealers, delivering practical solutions and building long-lasting relationships.

Jonathan’s background is rooted in hands-on dealership experience, blending technical knowledge with a customer-first approach. A U.S. Air Force veteran, he holds a Bachelor of Science in Computer Information Systems from Southern New Hampshire University.

Jonathan lives in Florida, where he balances his deep commitment to dealer success with time spent enjoying family life.

Get access to the webinar recording below.